Big Business, Big Responsibilities: From Villains to Visionaries: How Companies are Tackling the World's Greatest Challenges

Big Business, Big Responsibilities: From Villains to Visionaries: How Companies are Tackling the World's Greatest Challenges

A. Wales, M. Gorman, D. Hope
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Author:  A. Wales, M. Gorman, D. Hope
Condition:  New
Format:  Hardback
Pages:  184
Publisher:  Palgrave Macmillan
Year:  2010
ISBN:  9780230243958

Big business is often seen as the villain in terms of the environment or social wellbeing. But some leading businesses are becoming leaders in the fight against climate change and protectors of human rights. This book explains why this is now a core part of strategy and not just philanthropy for these businesses.

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